30 Mar 2021
Homelessness - it's no joke
Thursday 1st April sees us launch our latest campaign - #ITSNOJOKE
With the Covid-19 pandemic seeing the charity sector lose an estimated £4.3 BILLION in the first 12 weeks of the pandemic alone, and demand for services more than DOUBLING, we need your support now more than ever.
For #ITSNOJOKE, we'll be asking people to tell a joke (either on video or typed out), nominating three of their friends to do the same and texting NOJOKE to 70085 to donate £3.00.
We've recruited some familiar faces to help us launch the project and we're really hoping that as many people as possible will get involved!
If we were to raise £10,000.00 from this project, we would be able to get 25 people off the streets and into safe and secure accommodation.
£3 is less than the price of a fancy coffee, or a Big Mac, or even a pint! You can, if you choose, donate more than £3 by texting NOJOKE 5, NO JOKE 10 or whatever amount you wish to donate right up to NO JOKE 20.
This campaign is also about raising awareness for the plight of homeless individuals, not just here in Calderdale but across the UK and even across the world. During the very first Lockdown, funding was made available to house those who were sleeping rough into temporary accommodation. That funding was pulled in November 2020 and whilst here in Calderdale it was continued, in places as close as Leeds and Manchester it was not. That meant rough sleepers went from being safe and warm, back onto the streets to face an incredibly cold Winter.
We also want to hopefully make people laugh with our jokes, at a time when reasons to smile have been scarce! So please get involved, tell your friends, tell them to tell their friends, and let's tackle homelessness together.